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We simply can’t omit any single fashion campaign released for the new season, as each of them is unique and deserves special attention. While in the Roberto Cavalli Spring/Summer 2012 Campaign we are able to witness a real chicness overload, the Just Cavalli spring 2012 ad campaign oozes out youthfulness, positive vibes, playfulness, exuberance and kind of intriguing sense of carefree attitude that can never be ignored. The glam but also carefree style mantra of the luxury fashion house instantly steals the spotlight once again featuring an array of desirable attire options, matched with the most fabulous accessories.


Supermodels like Jac Jagaciak, Lindsey Wixson and Ruby Aldridge and male models Josh Beech and Benjamin Eidem are the main heroes in this fun campaign, which would never look this stunning without Terry Richardson’s mastery. From punchy, colorful apparel options to lingerie, swimsuits and eyewear, Just Cavalli has it all for you for the new season and the rock ‘n roll vibe of the campaign instantly pops out even at a very superficial glance.
The must haves for the spring summer months? Flirty breezy maxi dresses with animal prints, studded jackets, sexy shorts and airy blouses paired with flashy accessories in tone with the clothing pieces. When it comes to this latter one, think practical handbags, funky hats, face framing aviator sunglasses and ostentatious watches to draw positive attention every single time. You’ll also spot the acid washed jeans trend revived in the Just Cavalli spring/summer 2012 ad campaign, which can become one of the easiest ways of ensuring the glam factor in your look.

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Seductiveness with a subtle touch and an effortless vibe are the main features of the Just Cavalli spring/summer 2012 ad campaign, which gives us a full insight into some of the hottest trends of the season. Take a look and make the Italian label your fashion guide through this season!

Photos courtesy of Just Cavalli