The Mes Dames Spring / Summer 2012 Campaign is for those who like being classy and modern. As you browse through this romantic and dreamy campaign photos, you can see the models wearing a variety of feminine and elegant dresses in the sun. The collection offers skirts, dresses and shorts with beautiful, cute, delicate and demure details, featuring a stunning parade of lovely and utterly sensual pieces-  stylish array of breezy skirts and dresses, sexy shorts.

MES DAMES was founded in Paris 2009 by Lisa Wikander, and launched their first collection in stores for the autumn / winter 2009. This sensual French style merged with the Nordic gives you the timeless, modern and classic expression. With materials of good quality and good fit the collection caries out a sense of uniqueness, beauty and elegance.

As the creative team of the MES DAMES spring/summer 2012 collection explained, “Each collection runs a thread. We believe in a sustainable way to build up a wardrobe in which parts from different collections always can be combined to create a new whole. It is a philosophy that also cares about a more sustainable fashion in which the quality of the garments, cut and elegance make them modern for a longer period of time.”

The campaign is a result that they have no exceptions. With sheers, sweet pleats and ruffles and a refreshing, light color palette, you can make your outfit for the seasonal day with beauty, elegance, seduction and a touch of delight.

Photos courtesy of MES DAMES