In this day and age, you can rent almost anything you need. You can borrow a car, a bike, or some movies. Fashionistas can rent dresses from Rent the Runway or a designer bag from Bag Borrow or Steal. Now, nail polish junkies can expand their collections by renting lacquers from Lacquerous.
So, just how does the nail polish sharing company work? Members pay a monthly fee of $18 and are sent three designer nail polishes to use for 30 days. At the end of each month, the subscribers package their polishes, send them back using a prepaid postage label, and wait for their next three polishes to arrive within a few days. Members create “Lust Lists” of their favorite polishes that Lacquerous chooses from when sending out the monthly shipments. Members can also submit requests to the company for their favorite shades to be included in the service.
Lacquerous currently carries over 70 shades from brands like Tom Ford, Deborah Lippman, NARS, Butter London, OPI, Chanel, MAC, Dior, and Dolce & Gabbana and they’re expected to add many more. The great brands are just the cherry on top of an already impressive service not yet offered by any other company, so there’s understandably a long waiting list for the rentals. Over 2,500 people were signed up on the waiting list as of yesterday, the day the service launched. It’s invitation-only for now and just a few hundred of these potential members were able to start using the site yesterday.
The only minor downfall of Lacquerous is that they ask subscribers to only apply three coats of polish per rental. They monitor the level of polish in each bottle between each rental to make sure no one is taking advantage of the service. They’re only trying to protect their polishes though in order to keep serving members, so it’s understandable that they need to put some guidelines in place. The only other thing the company asks is that members practice “sanitary nail care” by getting regular manicures and using base coats before applying their lacquers. They comfort germophobes by assuring that studies have proven no bacteria can live in nail polish. They also point out that they operate in the same way as any nail salon does, which means many women have painted their nails with each nail polish shade available.
Lacquerous seems like the perfect solution for any girl who can’t stop adding to her polish collection, but who never uses up any of the bottles she has. Even if you paint your nails often and switch shades every chance you get, it’s hard to finish a whole bottle before you get sick of the color or the formula turns a weird consistency. This is exactly was founders Ashlene Nand and Liza Kindred thought when they developed the idea for the company. They couldn’t justify spending between $14 and $30 for one bottle of luxury lacquer when compared to the number of uses they’d get out of it. Good thing they decided to capitalize on this problem because now we get to try out all the nail polish we want!
If you want to buy nail polish from the top brands instead, check out the lacquers below!